Knowledge for sportswear brands and apparel importers

Manufacturing

Sublimation vs Screen Printing for Sportswear

Two decoration methods, two very different production realities. Here is how to choose per garment and per order size.

Ayesha RahmanProduct Development Lead, Belta Sports2 min read

Decoration method affects cost, durability and even which fabrics you can use. Choose it during design, not after the sample arrives.

Dye sublimation

Ink is gassed into polyester fibres, so the design becomes part of the fabric. No hand feel, no cracking, unlimited colours and full-panel coverage. Requires polyester-rich fabric in light base colours.

Best for: cycling kit, esports jerseys, teamwear, all-over graphics.

Screen printing

Ink is pushed through a stencil onto the garment surface. Excellent on cotton, strong opaque colours, very economical at volume. Setup cost per colour makes small runs expensive, and heavy prints can crack over time.

Best for: cotton tees and hoodies, logo-led designs, runs above roughly 100 pieces.

Quick comparison

FactorSublimationScreen Print
FabricPolyesterCotton and blends
Colour countUnlimitedCost per colour
Hand feelNoneNoticeable
Small runsEfficientExpensive
DurabilityExcellentGood

A practical rule

If the design covers more than a chest panel and the fabric is polyester, sublimate. If it is a logo on cotton, screen print.

Not sure which print method fits your design and quantity? Request a quote at beltasports.com with your artwork, and Belta Sports will recommend sublimation, screen printing or embroidery for your order.

Planning a brand from scratch? Start with our pillar guide: How to Start a Sportswear Brand in 2027.

Ordering for a team or club specifically? See our guide to custom team jersey MOQ, lead times and costs.

About the author

Ayesha Rahman

Product Development Lead, Belta Sports

Ayesha works with emerging activewear labels on fit, fabric selection and production readiness, and has taken more than eighty first-time brands through their debut run.